Hermes Arriola


impractical jokers

Role: Art Director
Creative Director: Jim Read
Promo Producer: Russell Streit
Producer For Action Figures: Steven Mosley
Key Art Agency: Art Machine
Animator: Michael Luckhardt, Ysaacc Sanchez and Marc Trzepla

The Impractical Jokers just keeps getting bigger and bigger every season. We wanted to go big and spoof the superhero trope, because
what’s bigger than being a superhero? We heightened their personas using their in-show costumes/characters and formed our
very own Super Friends. This campaign ranged from print, digital/social, action figures, on-air and events.


impractical jokers SDCC 2017

Role: Art Director
Marketing Leads: Amy Schuster and Ashley Insalaco

impractical jokers VR Experience

Role: Art Director | Designer - in VR
Agency Partner: TVGla

impractical jokers Digital banners and takeovers

Role: Art Director | Designer



Amazon Shop

Amazon Shop

Impractical jokers volcano bay

Role: Art Director
CD: Brandon Stern
Writer | Producer: Steven Mosley
Editor: Ryan Krumm

We partnered with Universal Studios to promote their new ride/attraction called Volcano Bay. We turned the Jokers into goofball adventurers.

Impractical jokers hawaii

Role: Art Director
Producer: Beverly Walley
Creative Director: Jim Read
Agency: Roger

For their mid-season premiere, the Jokers were going to Hawaii so we created a postcard creative for on-air.