Hermes Arriola
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UPSCALE WITH PRENTICE PENNY

UPSCALE WITH PRENTICE PENNY

Role: Art Director
Photographer: Celeste Sloman
Print CD: Jim Read
Agency: Gravillis


Launching Upscale with Prentice Penny was fun. We wanted to create a look that gave it sophistication with a bit of weirdness
and some tongue-in-cheek humor. With this creative, we were able to craft a campaign that encompasses print, digital, on-air and events.

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UPSCALE WITH PRENTICE PENNY

Role: Art Director
Creative Director: Steven Mosley
Associate Producer: Amy Blazenstein


UPSCALE WITH PRENTICE PENNY Premiere party

Role: Art Director
Marketing Lead: Kelle Rozell

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